Paytm, a fintech major, has launched an innovative healthcare and income protection plan named ‘Paytm Health Saathi’ exclusively for its merchant partners. This new plan, available on the ‘Paytm for Business’ app, underscores the company’s commitment to supporting its vast network of merchants by providing them with affordable and comprehensive healthcare benefits.
Starting at Rs. 35 per month, the Paytm Health Saathi plan offers a range of services tailored to meet the needs of merchants. These services include unlimited doctor teleconsultations and in-person doctor visits (OPD) within its partner network. Additionally, the plan provides income protection cover in case of business interruptions due to accidents, natural calamities such as floods and fires, or strikes.
The teleconsultation service is powered by MediBuddy, which also offers discounts at leading pharmacies and on diagnostic tests. The streamlined claim process can be completed with just a few clicks within the app, allowing merchants to focus on their business without worrying about complex procedures.
A Paytm spokesperson commented on the initiative, saying, “This initiative is part of our mission to equip them with comprehensive and affordable coverage that supports their continued operations. By offering tailored solutions aligned to their needs, we aim to strengthen the robust support system we provide to our community of business owners.”
The pilot for ‘Paytm Health Saathi’ began in May and has already seen over 3,000 merchant partners enroll in the plan. Following its initial success, the company rolled out this feature to all its merchants earlier this month.