How Paytm has Gone Beyond the UPI War to Build a Financial Services Ecosystem


Paytm is known as the holy grail for UPI payments. The fintech giant started in 2010 and has emerged as a market leader and pioneer of QR code payments. However, after its launch as a payment gateway, it went overboard to explore many other industries. From ticket booking to sound-boxes to trading derivatives, the Paytm voyage knows no bounds when it comes to innovation. Without further ado, let’s look at the gigantic outreach of Paytm that works beyond the UPI. 


Paytm provides insurance services at pocket-friendly and affordable rates. It elevates the buyer experience by providing a 100% digital procedure, with no paperwork or KYC. Its 24/7 claim support and hassle-free policy issuance makes it one of the best insurance aggregators to consult. The umbrella of Paytm’s services covers the following domains:

Credit Services

Paytm’s credit services cater to everything you need from availing your credit to managing it. This includes personal loans, BNPL(Buy now pay later), credit cards, and analysis of credit reports, powered by CIBIL. 


Paytm money is an online Demat account for investing in funds, stocks, NPS(National Pension Scheme), Futures & Options, and IPOs. The SEBI registered broker and investment advisor has more than 14 million investors. It is known for simplifying the user experience with seamless KYC, powerful insights, and automated payments. 


Paytm’s journey towards a digital economy did not just stop at finance and payments. They came up with a way to create a stellar online shopping mall. Paytm mall has different shopping categories like Grocery, furniture, fashion, electronics, and many more. 

Ticket Booking

Paytm also managed to get the ticket bookings segment under its belt. With Paytm mall, one can book tickets for movies, flights, trains and buses. Forget tickets, one can also book new gas cylinders easily and quickly. Now, that’s handy. 


Planning to open a digital savings account? Paytm has that option. The perk is that your account does not even require any minimum balance. While there are no account fees and charges, you can still earn 2.5% interest every month. You also get a free virtual debit card and a real-time updated passbook.

On a mission to bring half a billion Indians under the umbrella of digitalization, Paytm has enthusiastically widened its horizons and gone the extra mile to enhance the customer experience. 


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